Jwed Dating Platform

Project challenges

• Due to the dating service specifics, we had to come up with a solution to match users based on certain criteria, including complex combinations of personal data, locations and recent activity on the platform;
• Users can access JWed both via the website and mobile app, so we had to figure out how to synchronize information from both sources;
• As the service had a thorough screening process and a very specific business niche, the company expected to have a lot of communication with users. We had to optimize the backend keeping in mind the high load of customer support tickets;
• Users entrust a lot of private information to the platform, so we had to ensure the platform’s security;

Solutions

We have developed complex search and matching algorithms to make sure users find what they are looking for;

Our design team has created a responsive and intuitive UI that corresponds to JWed’s ideology of finding a life partner who shares similar values. For example, the app offers users a chance to say, “I don’t know” and move on to another profile while thinking things over;

We have created a single database management system that connects data between two separate backends for historical reasons: site and mobile application;

We’ve embedded end-to-end encryption of all user-data entered in the system so that their dating life on JWed would always remain private.